Jürgen Ulbrich
Founder & CEO | HR-Tech Entrepreneur
Serial entrepreneur with 11+ years of founding experience, two successful exits, and deep expertise in HR-Tech and AI-driven product strategy, currently building Sprad to help companies attract, develop, and retain talent.
Skills
Video
Work Experience
Co-Founder & CEO
Sprad Software GmbH · May 2021 – Present
Building and scaling an AI-powered HR platform that transforms how companies attract, develop, and retain talent. Developed Atlas AI Agent as a strategic HR partner and driving product vision across performance management, employee engagement, and career development.
Founder
appful · October 2015 – March 2021
Founded and scaled a B2B software company serving high-profile clients including Greenpeace, United Nations, and PETA. Successfully exited in March 2021 after leading product strategy, UX/UI design, and growth management.
Founder
Apfellike · April 2012 – July 2016
Founded and grew one of the largest Tech & Apple online magazines in the DACH region, reaching 50,000+ social media followers and up to 800,000 impressions per month. Successfully exited in July 2016.
Fellow
Sigma Squared Society · February 2021 – Present
Selected member of a global non-profit community of impact-driven founders, actively engaged in knowledge exchange and networking with entrepreneurial leaders worldwide.
Key Achievements
- Two successful exits: Apfellike (2016) and appful (2021), demonstrating ability to build and scale ventures from conception to acquisition
- Sprad's Atlas AI Agent enables AI-prepared 1:1 meetings with full employee context and real-time retention risk surfacing for enterprise HR teams
- Grew Apfellike to 50,000+ social media followers and 800,000+ monthly impressions, establishing it as a leading DACH tech publication
Q&A
Was macht mich besonders?
Motivation & Kreativität